Regional Marketing Executive

The opportunity

We have an opportunity for an Regional Marketing Executive to join our Milton Keynes or Peterborough office. 

Who we are

At MHA, we work with a wide variety of clients across multiple industries and really get to grips with the inner workings of a company. This in-depth understanding allows us to offer new ways to help businesses fulfil their commercial potential.

Our culture is one of innovation and growth. We’re hungry to help businesses succeed and recognise that doing so will require creativity, individuality and flair. At MHA we want to uncover your potential. We nurture teams of talented individuals, enabling them to rise to new challenges.

Purpose of the Role

We are looking for an experienced Marketing Executive to support and take a leading role in the development and delivery of Marketing plans in the firms’ central regions (Peterborough, Milton Keynes, Nottingham, Birmingham and Leicester).

The ideal candidate will have come from a large, multi-office firm, (a strong advantage if this is a professional service firm) and be of a confident, energetic and ambitious nature to work with the Marketing Manager, Regional Lead and Partners to develop, drive and implement regional and national marketing activities in a hands-on way. This includes a significant amount of events management (in person and virtual / hybrid), content creation and digital marketing campaigns. 

Main responsibilities

• Working with the central region Marketing Manager to support with all aspects of marketing, events, digital and PR activities.
• Build and maintain good and communicative relationships with all stakeholders.
• Forge close working relationships with the other members of the Marketing team to ensure a consistent approach.
• Must be willing and able to travel to all offices regularly.

Marketing Events

• To work with the central region Marketing Manager and partners to agree and plan both online and offline events, their purpose, target audience and budgets.
• To organise events from concept to close utilising other team members’ expertise to support you where necessary. NB there are at least 50 events you will need to run per year.
• To set up / break down and attend functions as required and undertake follow up work.
• Ensuring ROI is maximised on all events and marketing activities.

Direct and Digital Marketing

• Support general direct marketing campaigns including:
  • Data research, cleansing and analysis.
  • Sending out digital campaigns in line with sector and regional strategies.
  • Monitoring ROI and lead generation follow up.

Business Development and sector related prospect targeting

• Support with personalised targeting campaigns when necessary.
• Report on marketing activity undertaken and leads generated.
• Research potential prospects and competitors.
• Support stakeholders with the creation of PowerPoint presentations when required.
• Support with the management of relationships with various associations and organisations, such as sponsorships.

Qualifications and Skills

• Must have come from a marketing background.
• Must have hands on knowledge and experience of social media and digital campaigns creation.
• Must have experience of content creation, in particular social media posts and website copy, therefore must also have a strong command of the written word (i.e. excellent spelling and grammar).
• Experience in assisting the development, delivery and ROI of marketing campaigns.
• Must have a high level of attention to detail and accuracy.
• Must have a confident and outgoing personality with the natural ability therefore to build strong relationships with people across all levels and provide proactive input into marketing strategy.
• Must have a proactive, and ‘hands on’ approach.
• Able to work at pace, manage your own time and conflicting priorities whilst consistently delivering high quality work to often tight deadlines.
• Is a good communicator, takes the initiative, is hard working with a positive attitude.
• Must be an extremely competent user of MS Word, Excel, PowerPoint and Outlook.
• Advantageous but not essential to have Adobe InDesign experience and a flare for creativity.
• Highly advantageous to have experience of working in a professional service environment.

What we can offer you

• Genuine Work Life balance
• 33 days holiday Inc. bank holidays, plus the opportunity to buy or sell up to 5 days (28 days on a training contract, with the opportunity to buy 5 days)
• Competitive salary package
• Employee Recognition awards
• Paid CSR time
• Accredited Investor in People
• New and improved programme for Succession planning and supportive management structure to help you realise your potential
• And more!

Our application form takes just a few minutes to complete and includes some diversity questions. MHA is a committed member of Access Accountancy and as such, we track our diversity stats and actively work to improve on these, year on year, looking at new ways to promote our roles to the widest audience. Any data collected is fully anonymised before sharing with any external parties, as per our Data Protection Policy and is not visible to hiring managers, or used in any way during the selection process.